Friday, October 5, 2012

Vinyl Banners are Great for Temporary or Permanent Advertising

Whether you want to advertise your restaurant's specials of the week, a graduation party, a rummage sale, or your business' new hours of operation, vinyl banners and signs are a perfect way to do it. Custom vinyl banners are available in a wide range of eye catching colors and are easy to put up and take down by yourself.

As for most things these days, the best place to find great prices on discount vinyl banners is on the Internet. If you know where to look, you can find discount vinyl banners for less than half of what they would cost you to order from a local sign shop. Looking for a sign company on the Internet also gives you the opportunity to find a sign maker whose quality is better than what you may be able to find locally.

Wherever you order your custom vinyl banners, there are some things you should keep in mind. These include:

Color. Most vinyl banners are in fairly vibrant colors. That's great, as long as it isn't going to clash with the other signage in your area. You want your sign to pop and stick out, but not like a sore thumb. Make sure you choose colors that will be noticed, but that will also coordinate well with the other businesses on your street.

Message. In most cases, one your sign has caught someone's eye, you have about two seconds to keep their interest. Your message should be short and sweet. Put the important stuff-the stuff that's going to attract a potential customer's attention- in big bold, eye catching letters. You can include other details in smaller print.

Visibility. Can a potential client read your banner? You'd better make sure. The banner needs to be placed high enough and the lettering needs to be large enough that people can see it, preferably from the other side of the sidewalk or street. Try this: take a walk down the street your business is located on. From how far away can you read your banner? At what point does it catch your eye? Now imagine how much closer you would have had to be if you weren't actively looking for your custom vinyl banners.

Permanence. Is your custom vinyl banner designed to share a permanent message or just to advertise a sale, promotion, or event?

Audience. Are you trying to attract new business from off the street, or merely trying to pass information to those who already do business with you? The placement of yourdiscount vinyl banners should depend on who you want to reach with it.

Neoplex Signs, Flags, Vinyl Banners and Markers has over 27 years of experience in wood and plastics fabrication and manufacturing. We manufacture a wide variety of signs specializing in A-frame signboards and chalkboard signs for business or home use.

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