What You Don't Know May Be Killing Your Business

How much is what you DON'T KNOW costing you?

Not knowing how to employ staff and find the right people, so that you need to keep hiring, which is costing you dearly.

Not knowing how to take your business from a six figure income to a seven figure income.

Not knowing how to write a great ad which gives you a steady stream of leads... week after week after week, and not knowing how to test that ad and split-test so it gives you the maximum results.

Not knowing how to attract larger corporate clients that will give you the larger income you need.

Not knowing how to frame and set expectations with your clients (this can cause a LOT of headaches)

Not knowing how to manage your time and energy, what to do yourself, what to outsource, and being too busy to get to the important things in your business, like follow up and delivering great outcomes for your clients.

And not knowing how to get more customers

All of this is super-expensive: which is why you should block out at least half an hour every day to stop being "busy" and focus on that stuff which is IMPORTANT, even though it's not urgent.

That's right; I'm talking about training and up-skilling yourself so that you spot opportunities others don't see.

These are the questions you need answers to:

Which products or services bring in the most profit? This will help you know which products to focus on.

Which products or services are best sellers? This will help you know which products or services you can rely on to always bring in revenue.

Can you make these into product packages where the sale of one depends on the sale of the other? This will help you sell more of your products or services that bring in the most profit.

What are the gross margins of your primary products? These need to be more than 50%, preferably 80%.

What are your prices based on? Value, competitive pressure or trends? It is easy for a small business to sell on price rather than value, especially when they're a start-up business.

Do you understand your cash flow statement? You need to know where your cash is generated and how that cash is spent.

Do your customers pay on time? If they don't - isn't it time you review their credit with you?

Do you actually solve your customer's problems? Or do you just sell something you think they want?

Where and how do you spend your time? Is it spent in productive activities that make you money, or administrative activities that cost you money?

When you get the answers to these questions, it may help you understand how to make your business profitable.


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Learn more about getting your business to be profitable. Visit Attraction Marketing today, sign up for our newsletter and receive a FREE report: "10 Magnets To Attract Clients." http://attractionmarketing.net.nz


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