Thursday, August 2, 2012

Name Tags Say "Hello!" and Make Connections in Business

Many may fuss about name tags, saying they don't want to wear them. They say that "everyone" already knows their name and that wearing one is kind of pointless. Its funny how many of those people will run into people at that very same meeting, convention or lecture, relieved to find that other person is wearing a name tag. Whether the other person's name has slipped their mind for a moment, or they'd like to be introduced and the name tag provides an instant "icebreaker," these stickers help to make connections in business. Try some of our helpful tips to use them successfully for your next meeting.

Order them well in advance. One of the biggest mistakes you can make is getting your tags ordered late so they aren't used properly. You want to have name tags properly filled out, ready for people to pick up at the registration table. Or you want to have registration assistants (many of them!) on hand, ready to help attendees fill them out. Ordering in advance makes sure you'll have enough of them and that you are ready for your event.

Consider a fun "icebreaker" for your name tags. This is a great idea for many meetings and events. It is an ideal way to encourage conversation. Some may smile, thinking it is actually a little silly, but these "icebreakers" actually work quite well! Try putting everyone's hometown or the year they started with the company. Or what they majored in college. The best "icebreaker" is something that everyone will have in common; in that everyone has it to talk about, but that there is a bit of difference. So putting someone's college major on their name tag is probably not the best choice if you are having a meeting with engineers, where everyone will have majored in engineering! The goal is to get everyone to talk. A good icebreaker could be where they went to college, that they might have in common or there might be some different schools.

Take the time to write legibly. This is very important and you need to have the right staff working on the name tags to do them successfully. While this is a clerical task and a seemingly small one, it is still a critical one. Name tags done poorly will affect your entire meeting or conference and may cost attendees in the ability to make easy and quick connections with others. Depending on how many name tags there are, have one or several staff people work on filling them out. Take the time to confirm proper spelling of people's names. Write using a pen that does not smear. While these all sound like tiny details to fuss about, these include some of the biggest complaints that most attendees have about name tags. And they are often things that are quite easy to avoid.

Encourage attendees to wear their name tags. No amount of arm twisting can make some people wear them. But sometimes a prize or fun giveaway can help! Offering a prize that will be given according to name tags at the meeting or the conference can encourage people who otherwise might not wear them, to keep them on. Best of all, this will help attendees to make connections with everyone. A great door prize to give can be a business related book or audio book or a discount on next year's conference.


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Lawrence Reaves writes for Maverick Label, a label printing company that offers a wide variety of products including name tags and name badges. For more information about these products and many more visit http://www.mavericklabel.com/name-badges.html


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