Anyone who owns a car for many years knows the great importance of changing the oil at least every three to five thousand miles. This is why it is so important to pay attention to that oil change decal on the inside of your windshield that most auto shops use to remind you of the next oil change. The person is getting a subliminal marketing message when he gets into his car after his oil change. At the upper left of his vision, he sees the name of your company every time he drives.
The oil change decal is also of great importance to the mechanic because it is a reminder to the person where he got his oil changed, and where he needs to go in the future. Most oil change decals will have on them the name of the mechanic, address and phone number, with the next oil change interval written in with a ball point pen.
Most of the time, these oil change decals are little labels that adhere by static cling. The best stickers from the best printers will be made of high quality vinyl and will be able to be written on with marker or a pen. These stickers are very easy to put on and to take off. They are simple to read, very resistant to hot and cold temperatures, will not fade and normally have all of your company information on them. A good oil change sticker is a highly effective marketing tool, and is a very good way to ensure that your customer will come back.
When you are working with your printer to come up with your oil change decals, you should remember a few tips. First, make sure that you only print the most essential information on the decal: Company, address, phone, and oil interval. A good idea would be to use darker colors so that it is readable against the clear static cling plastic. Also, you should make sure that your printer has the ability to make a decal that has a white box where you will write in the mileage interval. This should ensure that the ink is easy to read. Make sure as well that the decal will not fade in a few months' exposure to light and heat.
Generally, experts have found that more than ½ of people who get their oil changed at a mechanic and have an oil change decal put on their windshield, will return to the same place to have their service next time. Naturally, what will happen in some cases is that this person will also take his car repairs to you as well when he brings the car in for an oil change. People are creatures of convenience and there is little chance that he is going to take the car to a different place for service. Once you get him to come back for the oil change, he will come for other services. This is why a high quality oil change sticker is so important to your business.
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Lawrence Reaves writes for http://www.mavericklabel.com/ where you can find custom oil change stickers for sale here http://www.mavericklabel.com/product/custom-oil-change-stickers-landing.html
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Its a good tactic to use when it comes to advertising through the customized vinyl sticker or decals. Engine tuning and oil change or schedule maintenance can be very handy to keep in the mind of your target audience.
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