Friday, June 15, 2012

Use Anniversary Seals to Express Company Pride and Sustain Business Loyalty

If your small business had been in business for 10, 20 or even 30 years, that's quite an accomplishment. Don't by shy: let your customers, vendors and suppliers know about it! One of the best ways you can do this is by adding Anniversary Seals to your products and documents. Anniversary Seals are distinguished, in gold and black and easily get someone's attention.

You have many options when you choose the Anniversary Seal. These seals are available in modern, traditional and classic styles. There's something ideal for every business and small, medium-size or large company. Best of all, with options to select from your documents or products will always look their best. You aren't limited to a single type of seal. Choose a rectangular or square seal, or one that looks like a circular ribbon style award. In fact, choosing a shape or design that isn't part of the norm or a shape that can attract the eye of the client or customer is something you should seriously consider. All options to give you a "leg up" should be explored.

One of the most popular choices for using Anniversary Seals is to add them to your products, to a preferred product or even to a new product you are launching. Launching a new product to celebrate being in business for 10 years is certainly something to celebrate. And it is easy to see how well you will gain customer confidence when they see how long you have been in business. A new product also celebrates your business' success and acumen.

Not only are these seals ideal for connecting with your customers, they are great to use with your vendors and suppliers. Let's face it: when you do business with another company, most of us would feel better doing so with one that we know is solid and trustworthy. A company that is celebrating its 25th anniversary has certainly seen success and is a community leader. That's a business you want to connect with, one you want to keep as a customer to continue to supple and service.

Don't forget these seals can be used on documents that your company sends out. A popular choice is to use them on information sent out to new, prospective customers. What confidence you'll instill once they see how long you've been in business. Another choice is to use them with press or news releases. When sending out a press release to the local media, you can add or seal it with your Anniversary Seal. Instantly that news source will know that your company has been in business for a long time.

It's not difficult to choose the right seal for your purposes. Begin by thinking about what you would most like to use the seal for. For some this could be for a new product. For others this could be information sent out to new customers or press releases. Another option is to consider ordering two or several styles of the Anniversary Seals, one to go on your products and another for documents and brochures. Remember, your company is only going to celebrate its 25th anniversary once, take advantage of this opportunity and celebrate every moment with your customers, vendors and suppliers!

Lawrence Reaves writes for Maverick Label - - where you can find anniversary seals and much more - -

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