People who are in affiliate marketing, and not using email marketing to make money, generally fall into one of 3 categories.
1. They do not have a list.
2. They have a list but do not work their it.
3. They do not understand the power of marketing to other people's lists.
Let's break this down a little bit.
If you do not have an email list to promote to maybe you should start building one. You can purchase subscribers and let somebody else build your list for you.
You can build your own list from the website traffic you're getting every day. You could also create a splash page and promote it in place of your primary website.
All of these are ways to build your own list. Much has been written in the past about the importance of building the list, so if you've been doing Internet marketing for any period of time, and do not have a list shame on you!
If you have a list and are letting it lie dormant that is a big mistake. It takes effort to build up a relationship with your subscribers.
One of the best ways to do this is to keep in touch on a regular basis. You can pre-program an autoresponder top send out email in in the future.
To do this you really just need to sit down for a couple of hours and you can layout almost 1 year's worth of messages. Hire a writer and then all you do is cut and paste. Then when you have something anyone promote in the future you just send it out to your list and they are already used to hearing from you.
One strategy that I've had luck with in the past is promoting my products to other people's lists. Internet marketers who publish an ezine is a good place to start.
MyWizard Ads and HBAds are 2 good sources for ezine advertising. You can also directly contact people in your niche and see if they offer any type of email marketing to that list. This can be an excellent source of Internet advertising because these people are already used to receiving offers by email.
Building your own list and promoting affiliate offers directly to it is the best route to take. If you're going to promote something to another person's list you may want to consider giving them an offer to join your list. Once you have their name and email address you can follow up with them over and over in the future for free.
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