One of the biggest obstacles to success with an information marketing internet business or anything in life, is creating unrealistic expectations. If you find yourself suffering from impatience then you could well be planting the seeds for ultimate failure. Here it is explained in the context of a niche internet business.
How do you achieve an email list of 1,000 where your members are responsive and will not just open your emails but more importantly, take the action that you want? It all begins with the first person to sign up. There you go, that is one person on your list. It is unlikely that you will get 1,000 people on your list, which will then remain and not immediately unsubscribe, within a period of one week, even one month, maybe even one year. So why set a target to say you will get a 1,000 sign ups in a week/month?
If you set yourself unrealistic goals, they could be described as dreams and wishes, and when these targets are not hit there is the prospect of you becoming impatient. And when that happens, you are in danger of not sticking to the plan of developing your internet business start up. And when you don't stick to such a plan, then how can you expect to make any progress and achieve the targets that you should be setting in a realistic manner?
You need to realise that failure can be the by-product of impatience. The excitement of having a website that potentially will be seen by thousands on a daily basis and the images of successful website owners with their lifestyles to match can have the effect of blurring what is real and what is imagined. You set a target to make $10,000 of sales in your first month. Now, that is pressure is it not? And when you hit the last few days of the month and you are nowhere near the target, what feelings do you have? Is it not better to set a more realistic target of say two sales per week resulting in perhaps earning $ 200 for the month? Then the next target can be three sales per week, then four, then how about one sale per day?
The answer to this problem that almost everyone planning an internet business start up faces is to be realistic in goal and target setting as this is the most likely means to help you in achieving those targets. And when you do hit them, you will feel that progress has been made, momentum will continually build and you will have the desire and mental energy to continue to expand what is now your successful internet business.
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