Making an Average Recruitment Firm Brilliant

Knowing how to make your company an industry force can be something that will make or break your reputation. Recruitment is a creative business and it isn't something that you are going to ever be "just good enough" at. With this in mind, it's important to go the extra mile to find out how to ensure that your company isn't just a diamond in the rough.

The makings of a top recruitment firm?

The best recruiting companies are the ones who constantly think of new ways to reach talented people. These tips can get you started.

Focus on building a talented applicant pool instead of weeding out unqualified people.

Unfortunately, what happens most of the time, is that job applicants will be reigned in before those who don't match the criteria are quickly eliminated. This is one of the dreaded effects of posting job descriptions online, for example. However, a better approach to finding great candidates is to start with a clean slate. Make a list of people that you or your colleagues know from years of developing relationships, and start from there. When it's looking difficult to find the ideal candidate for the job then it is maybe time to open a search that targets a specific strategy.

Think like a marketing pro.

Speaking of advertising, many recruitment firms don't know that the ways in which they choose to spread the word about their clients' job openings can hurt their recruitment efforts. Posting job announcements online is a standard practice for any recruiter, but the ease of responding to these adverts can dilute your applicant pool with people who don't have the qualifications for the job. In order to get someone to take the opportunity to do this, you need to think like a high-performing professional. By considering recreational activities along with shopping and eating habits you can pick out their lifestyle in order to target them on social media. Then use these venues and outlets to advertise your job position.

Never stop expanding your network.

It may sound like obvious advice, but neglecting your personal contacts can become too easy in the age of the Internet. While it is always a good idea to search for new ways to find talent, the oldest and most reliable way to build your candidate list is to keep making the kind of personal connections that last for years. The thing with recruiter is that you're never off the clock, so to speak, so be sure to talk up any work that you are doing with big companies so that you can always be on the ball for any great job candidates.

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