How To Use Custom Tote Bags To Get Free Advertising

You have probably noticed the latest trend of people actually carrying bags into their local store, haven't you? This is a great trend because it means that there are more and more people who are thinking about the environment. When they have these company bags that they can carry around, it means they do not have to use up half a dozen plastic grocery bags each time they go to the grocery store. If you own a small business, you should consider getting custom bags that can help you to take advantage of this trend.

When you can get your customers to take one of your tote bags with them, it will serve as free advertising for your company every time they use them. Imagine that, every time they go to the grocery store, everyone who sees them will know that they shop at your store. Because of the recent increase in bags like these, it is easier than ever for you to get custom bags made. You can order them in whatever size you want and they can be whatever color you want too. You will also have the ability to control the design that will go on the side of the bag too. It can be limited to just the name of your company, but you can also add your contact information or a special tag line that your business uses. Another option is to include the logo of your business if you have one, although this can sometimes add to the cost of having the bags produced.

Another idea for your bags is to put something special on it that will create discussion. It is one thing for people to see someone carrying around a bag with your company name on it. However, it raises the advertising and the word of mouth to a whole new level if whatever is on the bags prompt them to start a conversation about it. One option that you have is to have customers purchase bags at your store. This will help you to recoup some of the production costs, but it also means there would not be as many people carrying your bags around town.

If you cannot afford to just give the bags away to your customers when they make a purchase, you might consider a special promotion of some kind. Some stores advertise a certain day where you will get a free tote bag if you purchase a certain amount of products.

Another great way to get your custom bags distributed is to take a bunch of them to fairs or trade shows. As people wander around at events like these they usually accumulate many different items. Most of the items they accumulate, they end up throwing away when they get home, but they do not recognize that when people are giving them free stuff. As they accumulate more things from people, they usually need something to carry them in. If you give them a free bag, you will help them out, you will get free advertising as they walk around the fair with your bag, and then they will start taking it with them to the grocery store.

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Stewart Wrighter recently purchased several cases of company bags for his restaurant. For more information about company bags go to
http://www.yourbags.com/ .

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