Thursday, August 11, 2011

Giveaway Shopping Bags Still Need Good Design

Any shop worth its salt will certainly have some giveaway paper shopping bags for the consumer to take away with him. In fact, some of these retail bags will become rather iconic if the logo is a popular brand. Some of these could even be sold in high street stores too if the brand is right. Indeed, this is another income stream for the brand if they so need it.

These containers are used for all kinds of occasions and are not just used for the retail situation. Since they can be printed up for just about every occasion, they are handy for all kinds of parties or celebrations for the attendees to take home with them. These can have all sorts of things printed on the sides and they are handy for showing special offers for all kinds of occasions too. Two for one deals or money off vouchers can be printed directly onto the carrier so that people come back to the shop for more. Indeed, these can be extremely colorful and eye catching too so that people can take advantage of what is on offer there.

It is the up market shops which really know how to design these carriers and they usually have great brand logos to put on the side. Lesser shops could do the same thing, of course, and they should get a similar response. However, in this day of environmental challenges, most outlets will want carriers made from recyclable and sustainable sources for sure. The trend to get away from anything plastic is taking off around the world as many countries realize that these are detrimental to the environment. Indeed, even the oceans of the world are now suffering from plastic waste which is washed in from the beaches that people use. If the company can use this kind of advertising blurb on their websites etc., the public will surely keep coming back to the place for more every time.

The companies which produce these are great printing outfits which can design the container to any shape or form that the business requires. Not only that, they can also print them in a range of different materials too. If the buyer wants to take advantage of the best discounts available, he will have to buy in bulk. The print run is done only once so they will not have to keep retooling for small jobs and this is what makes the unit price cheaper for sure.

Some companies will produce these huge amounts and then hold on to the bulk part of the order so that the business can use them as and when needed. The good thing about this is that the business will not spend money on storage at all, nor will it run out of the carriers at an inopportune time either. Although this is a giveaway item, it still has to be factored in to the end price so one must be careful to ensure that the price is kept as low as possible.


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Stewart Wrighter recently purchased several cases of custom paper shopping bags for a fundraiser at his restaurant. For more information about paper shopping bags go to

http://www.yourbags.com/ .

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